With all the content your forward thinking non-profit is producing and maintaining, it’s odd that you wouldn’t consider self-publishing. The technology has been around for a few years and at this point, it’s almost effortless to publish something really worth reading. From your Twitter micro-content, Facebook social timeline, to your blogs, Flickr photos and God know what else you’re using to push your organization, you can put together a really interesting piece of history.
The reasons for publishing are straight forward. From promotion to organizational memory to building revenue, self-publishing your material is a novel and fairly inexpensive approach for pushing your ideas. Pick your target audience, round up the relevant resources and put together something compelling. Your printing options are there.
So what is Blurb? Here’s a great YouTube clip on how it works:
And Lulu? You can also use their software to publish your ideas into books, but they also help you to move other digital content. From the site, Lulu helps you publish “…music, comics, photographs, movies and well, you get the idea.”
With a bit of inspiration, some interesting content and a little effort, you can turn your latest event and idea into something profound. Really, why wouldn’t you want to publish if you could?